How Should Businesses Pledge to Accomplish New Year’s Resolutions?

How Should Businesses Pledge to Accomplish New Year's Resolutions - People Development Network
How Should Businesses Pledge to Accomplish New Year's Resolutions - People Development Network

7 Tips to help your business accomplish  New Year’s Resolutions

It’s funny, maybe not so much, to see how we decide and promise to embark on healthier and wealthier lifestyles with obvious and well-intentioned New Year’s resolutions that have already faded after some days.

Changing our habits, our routine, is not easy and takes time and help before it happens.

So, if the above is true, what New Year’s resolutions can businesses make and engage fulfilling to ensure a better way of working and a sound balance sheet for 2017?

Here are a few tips.

Set key business challenges

Define reasonable monthly goals or projects and commit to accomplishing them. Change management experts advise analyzing corporate culture to identify which long-term strategies can be adopted in order to achieve deliverable results in the established timeline. Allocate skillful and responsible staff accordingly, monitor progress constantly and set small rewards for achieving common goals by involving and motivating them.

Keep things real

With an unstable economy, market uncertainties and shaky consumer confidence, it’s more important than ever to consider where cuts can or have to be made. Focus should be on redundant activities that, in spite of being part of the overall operations, are not generating real profits. Although this point may sound pretty obvious, there are still many small and medium-sized enterprises overlooking it.

Encourage customer’s feedback

Constructive criticism helps to understand customers better and provides first-hand insight on improvements that can be made. Listen to old and new customers to find out what they really want, need or like. This will show we are willing to adapt ourselves to their requirements to serve them better.

Build partnerships through networking

Setting up strategic partnerships should be a year-round objective, but the New Year is the perfect time to expand our contact base and develop new alliances. The ever-increasing popularity of social networks makes it easier to showcase our products and services, to find opportunities and generate new revenue. I would call this, “the era of the new collaborative economy”.

Surround ourselves with good, efficient and positive people

Businesses have the opportunity to recruit fresh and enthusiastic resources eager to learn, test and show their skills. We have to be clear and consistent in communicating our message to our staff. If it’s not effective and we don’t deliver it in the right way, then the response will most definitely be unsatisfactory. Let’s be inspiring and let actions speak of our plans and dreams.

Believe in everything we do

Passion and the desire to make a difference are crucial to pursuing and reaching our goals. If we don’t have a deep emotional reason for doing the work we do, we will likely never create work that matters. Nothing important happens without the right reasons.

We learn by doing. Taking action is the priority

The only real way to learn is to try. Nothing happens if we don’t get out and actually do something. Forget what’s comfortable! It has been said that the quality of our lives is proportional to the amount of uncertainty we can embrace. “Life shrinks or expands in proportion to one’s courage” (Anais Nin).

There is no failure, everything is learning. And when we commit to taking action, it’s always a victory.

There is a great quote by Vince Lombardi, the legendary American Football coach, that should be regarded as everyone’s resolution for each New Year that starts. Businesses are no exception, I believe.

Here it goes: “A man can be as great as he wants to be. If you believe in yourself and have the courage, the determination, the dedication, the competitive drive, and if you are willing to sacrifice the little things in life and pay the price for the things that are worthwhile, it can be done”.


Marco Barozzi
Entrepreneur, founder and Managing Director of Expo Consulting, a company servicing the publishing, exhibition and conference industry located in Bologna, Italy. Highly regarded by Sme's, industry associations and institutions at a domestic and international level. Prior to “Expo Consulting”, I spent many years at key positions in prestigious trade show organizations. I speak fluent English, French and Spanish, besides my native Italian. I am also Consultant, Advisor and Business Developer to events organizations and committed to being the real partner for companies willing to enter and/or expand on international markets. Passionate about marketing, sales and management, sports, travels and writing. Creating work that matters is my objective.
Marco Barozzi

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