Look around you; everything is changing. From the way you buy groceries to the way, you interact with your family members. Nothing is the same. This is also true when considering the top SaaS software which will help you manage your business. 

The scenario is the same in a business environment. 

Today, business owners that live in an illusion. “My business is working fine and doesn’t require change or adaptation to technology because it has been successful for so many years,” are the ones that meet the same fate as that of Kodak. A company that refused to acknowledge technology change.  They eventually ran out of business because their old-school methods of managing a business were really, really old. 

Today, technology has become a reality. And, there is no point stretching yourself day in and night out and drinking endless cups of coffee to manage your business. 

You can manage your business by investing in some important SaaS software. However, with hundreds of software out there, it becomes an uphill battle to choose the one that can make a difference to your bottom line. 

To make your life less messy, we are listing some SaaS tools to choose from. 

It’s software time!

Let’s dive in.

Top 5 SaaS Software to Help You Manage Your Business in 2021

Saving you from the hassle of tedious searching, here are the top six SaaS tools for your business. 

1. Slite – Project management (PM) software

If you and your business are finding yourself in limbo even after burning the midnight oil, you’re probably working harder instead of smarter. 

That’s where PM tools like Slite come to your rescue. 

From helping your business gain visibility to organizing your project, it’s a one-stop destination that helps you juggle with people, goals, and tasks. It ensures your projects are neither chaotic nor disorganized. 

Slite will help you align your work in a way that promotes smooth execution. In addition, this tool offers a collective workspace that helps both small and large teams seamlessly work together irrespective of the physical distance between your team members. 

It offers different customizable project management templates. These include daily check-ins, project reports, product specs, product roadmap, project outline, project brief and project closure report that helps you manage your project from start to the closure.

If you’re planning to grow your business exponentially in the coming years, you simply cannot overlook Slite for managing your projects.

One more reason to use this tool: According to a report by PwC, 77% of all high-performing projects use project management software.  

2. Canva – Online graphic design tool

Regardless of whether you’re a salon business or offer massage therapies to destress your customers, you need to promote your brand on social media platforms like Instagram, Facebook, and Pinterest. Putting fresh content and beautiful visuals is a great way to attract potential customers. 

Online graphic design tools like Canva can help you create beautiful images for your Instagram and Pinterest boards. Interestingly, the software allows you to create a full visual brand identity for your business. It also offers some ready-made designs for posters, logos, business cards, flyers, letterheads, invitations, brochures, and much more. 

With this software in your arsenal, you can create different products. These can include newsletters and social media posts. Canva is user-friendly, especially for beginners, making it a must-have for startups and small businesses looking to make a visual impact on their customers. You don’t have to hire an experienced graphic designer to meet your graphic design needs.

Canva includes an impressive number of layout and editing tools that cover every aspect of creating visuals and images. From blur effect to background removal to image cropping, name a graphic design feature, and you’re more than likely to find it. 

It’s a great platform to start with and create professional-looking designs. 

One more reason to use this tool: Posts with images produce 650% higher engagement than text-only posts. 

3. Constant Contact – Email marketing software

As a small business, to impact your bottom line, you should stay in touch with your customer. Upgrade your existing customers to try out new services, and inspire lapsed customers to rebook. Performing these tasks without breaking a bank may seem impossible.

But with email marketing, you can achieve all these business goals. In between appointments, sending an email newsletter is a crucial tactic for staying in touch with your customers. 

That’s where an email marketing software like Constant Contact comes into the picture. 

From managing email contacts to email templates to marketing calendars, Constant Contact makes email marketing much easier for you. The software can take the customer experience to the next level by giving template design tips to create emails that your customers read and click. 

From promoting sales to launching new products or services, you will find an email template for everything your business requires. 

Using the smart email editor, you can design and customize some great-looking emails to garner high open rates on all devices. 

One more reason to use this tool: For every $1 you spend on email marketing, the expected average return is $42.

4. Clover – Online payment software

If you’re a small business, you will be collecting payments through cash or checks. While it may be working for you, adding online payments can provide your business and customers with numerous advantages. With social distancing being the new normal, customers prefer making contactless payments. 

A tool like Clover can help you meet customer expectations. It saves you from the trouble of depositing checks and reporting them manually.  It also speeds up your payment process.  

Clover is a one-of-a-kind point-of-sale and payment software that integrates the functions of a POS, card payment terminal, and cash register. 

The software accepts payments like gift cards, credit cards, swipe or chip cards, and even contactless NFC payment, including Google Pay, Apple Pay, and Samsung Pay. 

Regardless of whether you’re on the road, in your office, or over the phone, it empowers your service business to take payment from anywhere. 

One more reason to use this tool: 63% of customers will shift to businesses that offer contactless payment methods. 

5. Xero – Accounting software

Every business probably starts with a spreadsheet to keep track of your finances. But when business grows, it can quickly turn into a time-consuming and complex process. You create more invoices, more journal entries, financial statements, and the list is never-ending. Manually staying on top of all your transactions is an uphill battle. 

That’s where accounting software like Xero comes in. 

Xero is cloud-based software supporting every financial aspect of double-entry bookkeeping like expenses, bills, invoices, payroll, inventory, sales, and purchase. It can also transform your data into actionable information such as year-over-year income, the average number of days a customer takes to pay, outstanding invoices that can potentially affect your finances, etc. 

Scheduling recurring invoices, sending automatic payment reminders, and converting a quote to an invoice are other valuable benefits of this accounting software. 

If you’re looking to streamline your finances without breaking a sweat – Xero is the solution!

One more to use this software: According to research, close to 50% of small business owners loathe bookkeeping. Accounting software is your best bet to grow and manage your business. 

Over to you!

You don’t need to become a computer science or IT engineer to use and implement technology to make a difference to your bottom line. Regardless of your industry and niche, you can quickly set up and use any of these six top SaaS software tools to manage your business effectively. 

Before investing in any SaaS tool, understand your business requirement.  Know what you want to achieve from such tools because a wrong decision might prove costly.

Which top SaaS software are you planning to use in 2021?

Do let us know!