You have come up with an idea for an app.  You want to create this for your business to help in a number of ways.   Perhaps it’s to increase your brand recognition.  Alternatively, you might want to connect with clients and customers on a more personalised level. However, Finding the perfect app development team can be a challenge. According to a report by EDC, the number of app developers is predicted to reach 27.7 million within the next three years.  This means you’ll have an even bigger pool of talent to pick from. But how do you know who will be the right fit for you and your business? If you don’t put enough thought into the process, you could cause your brand irreversible harm. Here are a few pointers to help you find an app development team that creates success for your business.

What Are Your Business Needs?

Before you begin looking for an app development team, you’ll need to ask yourself a few questions to help define your business needs. It’s all well and good deciding that you are going to launch an app, but what problem will it be designed to solve? Do you have a specific business challenge in mind, such as rewriting your website in app form, or developing a new project from scratch? This will help you decide whether or not you should hire in-house or outsource your app development requirements, which brings us to the next point.

Should You Hire In-House or Outsource the Task?

If you are a new startup, likely, you likely don’t have a very large budget, but you want to enter the market fast, so outsourcing in this scenario would be the better choice. However, there are pros and cons to both outsourcing and developing in-house. If you use an in-house team for your app development, your team members will be at an advantage as they will have a solid understanding of your company, its culture, and your product. It will also mean that there are fewer communication barriers since they will be working onsite.

However, the disadvantages of this are that you will need to pay them a full-time salary, even when they take vacation days, sick days, or simply have no tasks to complete. As well as this, you are limiting your talent pool to the people you already hire. You’ll also need to factor in the time and money needed to supply and maintain equipment, office space and tools.

Is Outsourcing the Better Option?

So, with the disadvantages outweighing the benefits of hiring in-house, it would make sense to outsource your app development needs. Of course, before you even begin your search for developers, it would be a good idea to learn all about app development and how to make sure you only release an app of the highest quality. Use a site like to help you learn about QA manual testing or quality assurance testing. They’re also a great company to keep in mind if you need help in identifying the biggest impact issues in a short amount of time before they impact your users.

Once you are more clued up on the subject, you can begin your search. A dedicated app development team from an independent contractor will bring with it the following benefits:

  • When you outsource the task, you can take your pick from the most talented coders across the globe, and so recruitment is one less job to tick off the to-do list.
  • The people you hire will have years of experience, and you won’t need to spend time training them.
  • If you aren’t happy with your team, or they are unavailable, they are easily replaced or added to. This gives you greater flexibility.
  • Rather than paying a full-time salary, you will only be paying for the time it takes them to work on your project. You will also reduce your expenditure on office space and equipment.

How to Begin Your Search

After defining your goals and realizing the advantages of outsourcing, the next step is to create a list of potential candidates. To begin with, you’ll need to define the destination. For example, the top countries for outsourcing app development are the UK, North America, Ukraine, and India. North America is a popular destination, as it is home to over half of the world’s population of IT specialists. However, India has been tipped to overtake the US in terms of the number of software developers by 2023. The UK is regarded as the world’s second most important tech hub after the US. Ukraine is not far behind but can offer lower rates compared to the US and Europe without compromising on quality.

Once you have decided on a destination, you can then look for an app developer via B2B directories, freelance websites, tech blogs, and design communities like Behance and Dribble.

Analyze Your Shortlist

Lastly, you’ll need to carefully analyze your shortlist by conducting thorough research. Try to find out what previous and current clients have to say about your chosen team’s work. See if you can find testimonials that state how reliable, responsive, and results-oriented the team is. Also, look at the specific market segments that they focus on. Do they display expertise in your niche? Do they have the relevant experience? Ask to look at their portfolio, but realize that not all their projects will be present due to non-disclosure agreements that may be in place. In this instance, it’s best to ask them directly about their experience.

Another important point to note is that when you are searching through previous work and testimonials, you should take a good look at their website and how smooth an experience you have with it. If the site itself is very plain and uninformative, this doesn’t bode well for the kind of results they can produce. Lastly, ask them how they will guarantee the quality of your final product. Do they work in conjunction with a quality assurance team? It’s no good releasing an app only to find it is full of bugs that your customers are the first to notice.

Finding the perfect app development team for your business doesn’t have to be a difficult process; you just need to make sure you do your homework.

  • About the Author
  • Latest Posts

As an experienced business and finance writer I understand the corporate landscape and the driving forces behind it. Over the years I’ve shared my insight and knowledge with key industry publications and dedicated my time to showing how business leaders can make their organisations more effective.