In many organisations, HR departments limit how they hire and promote new employees. This is primarily to attract more employees of Generation Z. The generation is more likely to use the internet for many tasks, including finding a job and internship. Here, we will discuss the best tricks and HR tips for recruiting students.

The campus recruiting process involves hiring students straight from their campuses at their colleges or universities. New graduates and students are often employed directly from their colleges or universities.

HR departments in various industries are currently recruiting students. What is the best method for hiring students, then?

Get Started With Your Career Site

We live in a digital age, and exhibiting at campus career fairs does not suffice. Make your career site the focal point of your campus recruiting strategy. Creating a landing page devoted to students and recent graduates maximises student recruitment efforts.

If you want to attract younger employees, you must use the correct language. Your company should offer career advancement opportunities. A best practice is highlighting your young employees’ success stories and testimonials.

Take Advantage of Social Media: Best Idea for Recruiting Students

Connecting with your potential talent through social media is a must-have strategy to reach the younger generation. Feature your employer brand on social media and make your brand more attractive to students.

Create engaging content on channels where younger audiences will likely spend most of their time building relationships with them. If you want to engage students, post relevant content to your social media profiles and Google you!

LinkedIn, a professional social network, is a valuable place to discover people with specific skills and experience for job positions. To make the most of this, think about using software that can make the hiring process smoother. For example, you can bring profiles of potential candidates directly from LinkedIn to your computer using a recruitment agency’s software. This helps you keep all your potential employees in one spot and create a complete database for your recruiting agency. Tools like these can make your search for candidates quicker and your hiring process works better.

Reach Out To Career Centers

College and university career centres may be able to assist you. College and university career centres will gladly assist you with tips to maximise your recruiting efforts. It can provide various opportunities to engage with their student body on campus and expose your company to top talent. Also, they can assist you with arranging your campus event or refer you to already established events that are best suited to your company.

Build Long-term Relationships

Regarding campus recruiting, the golden rule is: Build relationships! Building, developing, and maintaining relationships is of the utmost importance for successful long-term campus recruiting. Campus recruiting is not an event.

By building long-term relationships, you will ensure that top young talent earns a steady income every year and works optimally for you. 65% of millennials give high importance to organisational culture. It would help if you got in touch with all relevant stakeholders. Start by contacting career centre staff and connecting with college assistants, professors, and student organisations!

Offer Internship Programs

Offering internship programs to university and college students is one of the best ways to market your employer brand. Students benefit significantly from internship programs as they provide real-life experience.

Furthermore, employers can benefit significantly from young professionals’ youthful, up-to-date, tech-savvy, and ambitious perspectives. As a result, your interns will act as ambassadors for your company on campuses in the longer term. They will directly or indirectly help promote your company among other students.

Offer Job Shadowing

Students can also experience your company culture by participating in a job shadowing program. Shadowing a particular job can benefit students significantly because they will have the opportunity to understand the position’s duties on a day-to-day basis.

It is also an opportunity for your company to impress young talent with its distinctive culture and the expertise of its experienced professionals.

Involve Your Existing Employees

In addition to job shadowing, you can involve your existing employees in campus recruitment and student recruitment initiatives. Identify universities and colleges from which current employees have graduated. Reach out to them. Almost all universities would love to hear from and show their current students the success stories of their alums.

Set Up A Student Referral Program

You probably know that employee referrals work wonders for both employers and employees. They are one of the most effective recruiting methods for improving the time, cost, and quality of hire.

Employees at the company can recommend great potential candidates through referrals. Similarly, setting up a student referral program can help you recruit more on-campus students. Make sure that you are looking for referrals from your current interns and employees as well as their family members, friends, professors, assistants, and career centre staff to maximise the impact of your student referral program.

Conclusion

You don’t have to use a recruitment agency to find great candidates, but you can stay ahead with the right tools. The hiring of students can be a difficult task for human resources departments. You need to follow these tips to recruit and work with students and interns more effectively.