In June of 2014, I felt compelled to write an article titled “Let’s Talk Love and Leadership.” I had recently attended a Conscious Capitalism Summit and two of the speakers eloquently connected the power of love with effective leadership. Around the same time, messages about this unconventional pairing seemed to echo everywhere around me. Fast forward ten years, and the concept of love and leadership, once considered fringe, is gaining undeniable momentum. Why the sudden shift? What has sparked renewed interest in this seemingly incongruous pairing? Here we look at why love matters more than you may think in the workplace.

A New Era in Leadership

For decades, leadership has been painted as a realm of cold logic, steely resolve, and unwavering authority. However, a new wave of leadership philosophy is emerging, one that recognizes the power of a seemingly unexpected element: love. Yes, love. Not some sentimental, mushy feeling, but a genuine, empathetic care for your team, your organization, and ultimately, the impact of your work on the world.

Love in leadership isn’t about blind affection or ignoring problems. It’s about a deep understanding of human motivation, a commitment to fostering a positive and supportive environment, and a genuine desire to see everyone around you thrive. While it may seem counterintuitive, research and real-world examples demonstrate that love-based leadership can be a powerful driver of success, boosting employee engagement, productivity, and overall well-being.

Love in Action: What Does it Look Like?

So how does love translate into tangible leadership practices? Here are some key aspects:

  • Empathy & Understanding: A love-based leader puts themselves in the shoes of their team members. They actively listen to concerns, acknowledge challenges, and show genuine interest in people’s lives and well-being. This fosters trust, loyalty, and a willingness to go the extra mile for a leader who truly cares.
  • Psychological Safety: Leaders who embody love create a safe space for open communication, constructive feedback, and even failure. Knowing their mistakes won’t be met with harsh criticism empowers employees to take risks, innovate, and learn from experience.
  • Empowerment & Growth: Love-based leaders recognize the potential within each team member. They provide opportunities for learning and development, fostering a sense of ownership and accountability. Employees who feel empowered and supported are more likely to be engaged and motivated to contribute their best.
  • Purpose & Meaningful Work: Leaders who love care about more than just the bottom line. They strive to connect their employees to the organization’s mission and the positive impact it has on the world. This sense of purpose can ignite passion, dedication, and a deeper sense of connection to the work.
  • Celebration & Recognition: Love-based leaders celebrate achievements, both big and small. They recognize individual and team contributions, fostering a sense of accomplishment and a culture of appreciation. A simple “thank you” or public recognition can go a long way in boosting morale and motivation.

Love in Action: Real-World Examples

The benefits of love-based leadership aren’t just theoretical. Numerous leaders across industries have embraced this approach and led with love in the workplace and seen impressive results:

  • Jacinda Ardern, Prime Minister of New Zealand: Ardern’s compassionate and empathetic leadership during the Christchurch mosque shootings and the COVID-19 pandemic earned her international praise. Her focus on well-being and human connection resonated with citizens and created a strong sense of national unity.
  • Harlan Coben, Author: Coben is renowned for creating a positive and supportive work environment for his team. He prioritizes flexible work arrangements, celebrates achievements, and fosters a collaborative atmosphere. The result? A loyal and highly productive team that consistently delivers best-selling novels.
  • Herb Kelleher, Co-founder, later CEO, and chairman emeritus of Southwest Airlines: Kelleher’s leadership focused on employee happiness and fun. He prioritized a positive work culture, profit-sharing, and employee recognition. Southwest Airlines became known for its excellent customer service, low fares, and loyal customer base, all fueled by a happy and engaged workforce.

Why Love Matters: The Science

Research supports the notion that love-based leadership positively impacts both individuals and organizations. Studies have shown that:

  • Employees with empathetic leaders report higher levels of job satisfaction, well-being, and engagement.
  • Love-based leadership can lead to increased creativity and innovation.
  • Organizations with strong employee engagement outperform their less-engaged counterparts.
  • Compassionate leadership fosters trust and cooperation, leading to better decision-making.

Love in Leadership: Challenges and Considerations

Of course, while love matters in the workplace,  love-based leadership isn’t without its challenges. Setting boundaries is crucial to avoid being taken advantage of. There will undoubtedly be times when difficult decisions need to be made, requiring a balance between compassion and strong leadership.

Love-based leadership is also not a one-size-fits-all approach. Different cultures and personalities may respond differently to this style. However, by fostering empathy, psychological safety, and a focus on growth and purpose, leaders can adapt their approach to create a more supportive and positive work environment for all.


Love-based leadership may seem like a radical departure from traditional leadership models. However, as the world faces complex challenges and employees seek more than just a paycheck, this approach offers a compelling alternative. By understanding love matters, by prioritizing empathy, empowerment, and a shared sense of purpose, leaders can cultivate a thriving work environment where individuals can flourish and contribute their best.  The results speak for themselves: increased employee engagement, innovation, and ultimately, organizational success.

How can you bring more love into your leadership style? What impact do you think it could have on your team and your organization?

Here are a few suggestions to get you started

  • Explore books and articles on the topic of love and leadership.
  • Take the Free 4-Minute Inner Game of Leadership Assessment HERE! This will help you identify the missing pieces that are holding you back from becoming a more loving and compassionate leader.
  • Start small! Implement one or two practices from this article and see how they impact your team dynamic.

By embracing the power of love, you can create a more positive, productive, and ultimately, successful work environment for yourself and your team. That is a win!

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Charting a Thriving Future Visionary leader. Bold futurist. Conscious powerhouse. Rúna ignites possibilities for personal and business growth with her inspiring voice. A champion of evolving power dynamics, she shapes the narrative of leadership and business, crafting a regenerative future. Fueled by a deep commitment to societal change, this former CEO and serial entrepreneur co-founded several social-impact initiatives, demonstrating her passion for a better world. As the architect of meaningful change, Rúna invites forward-thinking leaders to join her on a journey toward a thriving world.